![]() Buckingham and Coffman sought to distill the wisdom of these managers by interviewing more than 80,000 of them in companies of all sizes and in different markets. ![]() They also state that the most important thing a talented employee needs to succeed is a good manager. Buckingham and Coffman begin the book with a brief introduction in which they assert that the one thing great managers have in common is that they are revolutionaries who disregard the supposed rules. It examines what Buckingham and Coffman consider to be fallacies embedded in the standard management techniques in business, and offers alternative, often counter-intuitive advice designed to improve employee happiness and performance. First, Break All the Rules: What the World's Greatest Managers Do Differently is a non-fiction book by Marcus Buckingham and Curt Coffman published in 1999. ![]()
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